1. Our privacy commitment
Sinful Secrets is operated by SINFUL SECRETS & CO PTY LTD (ABN 70 700 069 736; ACN 700 069 736). The company is responsible for personal information handled through the Sinful Secrets website and related services.
Sinful Secrets respects the privacy, discretion and safety of clients, models, applicants and website users.
This Privacy Policy explains how we collect, use, store, disclose and protect personal information submitted through our website, booking enquiry forms, model application forms, verification processes, member account features, direct communications and related business services.
Because our services involve private and sensitive matters, we aim to collect only the information we reasonably need, use it only for appropriate business purposes, restrict access to authorised people, and protect it from misuse, loss, unauthorised access, modification or disclosure.
2. Who this policy applies to
This policy applies to personal information collected from clients, model applicants, approved models, members, account holders, website visitors and people who contact Sinful Secrets directly.
This includes information submitted through our website, booking forms, model application forms, client account features, model account features, email, phone, SMS, social media or other direct communication.
3. Personal information we may collect
Depending on how you interact with us, we may collect:
• Your name or preferred name
• Stage name or working name
• Email address
• Phone number
• Suburb, city or general location
• Booking enquiry details
• Preferred booking time, date and location
• Model application details
• Age confirmation information
• Uploaded identification documents
• Selfie or verification photo
• Account login details
• Profile information for approved models
• Photos, gallery images or promotional content supplied by models
• Payment or deposit confirmation details
• Messages sent through our forms, email, phone, SMS or social media
• Safety, screening or booking notes where relevant
• Technical website information such as IP address, browser type, device type and basic website activity
Some information may be sensitive because of the adult industry context, identity verification process, booking details, images, or the private nature of a client or model interaction.
4. Why we collect personal information
We collect personal information so we can:
• Respond to booking enquiries
• Confirm a person is 18 or older
• Verify identity where required
• Reduce repeated ID uploads for verified member accounts
• Assess model applications
• Create and manage approved model profiles
• Provide advertising, incall, priority listing or membership services
• Communicate with clients, models and applicants
• Manage booking requests and related administration
• Improve website functionality and user experience
• Protect the safety of clients, models and Sinful Secrets
• Detect, prevent or respond to fake enquiries, harassment, fraud, misuse or safety risks
• Meet legal, accounting, business record or regulatory obligations where applicable
We do not collect personal information for the purpose of embarrassing, exposing or unnecessarily identifying any client, model or applicant.
5. ID, selfie and verification information
6. Client member accounts
If you create a client member account, we may collect and store information such as your account name, email address, phone number, verification status, booking enquiry history, saved preferences where offered, communication history, and safety or screening notes where relevant.
7. Model applications and model accounts
If you apply as a model, we may collect information such as your legal name, stage name, age or date of birth confirmation, contact details, location or service area, photos, gallery images, promotional material, application answers, experience, availability, preferences, package or membership interest, verification documents, payment or subscription-related information, and profile details to be displayed publicly if approved.
Information submitted by models may be used to assess applications, verify identity and age, create public or private model profiles, manage advertising or membership services, communicate about bookings, incall availability, points, priority listing or business updates, and maintain safety and professional standards.
We will not knowingly publish a model’s legal name, ID document, private contact details or verification images on the public website.
8. Booking enquiries
When a client submits a booking enquiry, we may collect information needed to assess and manage the enquiry.
This may include name or preferred name, contact details, requested model, requested date, time and duration, general location or incall/outcall preference, message details, verification or screening information, and deposit confirmation where relevant.
Booking enquiry information may be shared with the relevant model or authorised Sinful Secrets team members only where needed to manage the enquiry, protect safety, or provide the requested service.
Submitting an enquiry does not guarantee a booking.
9. Payments, deposits and transaction information
Sinful Secrets may collect limited payment-related information, such as deposit confirmation, payment date, amount paid, payment reference, receipt information, membership records, incall hire records, advertising records or priority listing payment records.
We do not intentionally collect or store full credit card details through our website unless a secure third-party payment provider is used.
If payments are processed by a third-party provider, that provider may collect and process payment information under its own privacy policy and terms.
10. How we store and protect information
We take reasonable steps to protect personal information from misuse, interference, loss, unauthorised access, modification or disclosure.
Depending on the systems being used, this may include limiting admin access, using password-protected accounts, using secure website hosting, using SSL/HTTPS, restricting access to uploaded documents, deleting ID documents when no longer required, using reputable plugins and service providers, keeping WordPress, plugins and themes updated, reviewing who has access to forms, uploads and member information, and using separate business communication channels where practical.
No online system can be guaranteed to be completely secure. However, we take privacy and discretion seriously and aim to reduce unnecessary collection, access and retention wherever possible.
11. Who we may share information with
We may share personal information only where reasonably needed for our business services, safety, administration or legal obligations.
This may include sharing information with the relevant model connected to a booking enquiry, authorised Sinful Secrets owners, admins or support workers, website hosting providers, form, email, security, backup or website plugin providers, payment processors or banking providers, professional advisers such as accountants, lawyers or IT/security providers, law enforcement, regulators or authorities where required or permitted by law, or another party where needed to prevent or respond to serious safety risks, fraud, harassment, misuse or unlawful activity.
We do not sell client, model or applicant personal information.
12. Third-party platforms and overseas services
Some services we use may store or process information outside Australia. This may include website hosting, email systems, security tools, analytics tools, cloud storage, form plugins, backup tools or payment providers.
Where practical, we aim to use reputable service providers with appropriate privacy and security practices.
13. Cookies, analytics and website tracking
We use essential cookies to operate the website, protect forms, remember your consent choice and improve page delivery. Optional Google Analytics 4 cookies will only load after you accept Statistics cookies. If enabled, Analytics may collect page views, general device and browser information, approximate location, referral sources, scrolling and outbound-link activity so we can understand and improve the website. Automatic form-interaction tracking is disabled. We do not intentionally send booking or model-application form contents, ID or selfie documents, phone numbers, payment details, private messages or member portal content to Google Analytics.
You can choose Accept All, Reject or Preferences on the cookie banner and change your choice later using the cookie settings button. If you reject optional cookies, Analytics remains blocked. Your consent preference is stored for 30 days. Google may process limited analytics data outside Australia under its own privacy terms. You can also restrict cookies in your browser, although essential website features may be affected.
14. How long we keep information
We keep personal information only for as long as reasonably needed for the purpose for which it was collected, unless we are required or permitted to keep it longer for legal, accounting, safety, dispute-resolution or business-record reasons.
For raw ID images in active storage, our limits are: client IDs are removed within 24 hours after approval or decline, with an automatic maximum of 30 days for an unresolved enquiry; model IDs are removed within 30 days after the application or onboarding decision, with an automatic maximum of 90 days for an unresolved application.
After deletion from active storage, SharePoint items may remain restricted and recoverable in Microsoft’s recycle-bin system for up to 93 days unless permanently purged earlier. This is a Microsoft recovery safeguard, not routine active use of the ID.
Minimal verification records, booking records, account information and other business or safety records may be kept longer where reasonably necessary. The minimal verification record does not include the raw ID image or document number.
15. Accessing or correcting your information
You may contact us to request access to personal information we hold about you, or to ask us to correct information that is inaccurate, outdated, incomplete or misleading.
For privacy and safety reasons, we may need to verify your identity before responding to a request.
We may refuse or limit access in some circumstances, including where giving access would affect another person’s privacy, create a safety risk, reveal confidential business information, or where we are legally permitted to refuse access.
16. Requesting deletion of information
You may contact us to request deletion of your personal information.
We will consider deletion requests carefully. In some cases, we may need to retain certain information for legal, accounting, safety, fraud prevention, dispute resolution or business record purposes.
Where full deletion is not possible, we may de-identify, restrict or minimise the information where appropriate.
17. Privacy complaints
If you have a privacy concern, please contact us first so we can try to resolve it.
Email: compliance@sinfulsecretsau.com
Website name: Sinful Secrets
Legal operator: SINFUL SECRETS & CO PTY LTD
ABN: 70 700 069 736
ACN: 700 069 736
Location: Queensland, Australia
Please include enough information for us to understand your concern, do not send unnecessary sensitive information by email unless we ask for it.
We aim to respond to privacy concerns within a reasonable timeframe.
If you are not satisfied with our response, you may be able to contact the Office of the Australian Information Commissioner.
18. Changes to this policy
We may update this Privacy Policy from time to time to reflect changes to our website, services, member portals, forms, technology, legal obligations or business operations.
The updated version will be published on this page with a new “last updated” date.
